Happy Birthday Social Media B2B!
Today is a big day for Social Media B2B. Today is the first birthday for our blog. Exactly a year ago our first post went live and in the past year we have published well over 200 posts about B2B...
View Article6 Steps To Getting Started In B2B Social Media
In the first quarter of this year it is likely many B2B companies are about to get started with social media marketing, or at least talking about it. While social media marketing isn’t complex, the...
View Article10 Web Tools Every B2B Social Media Marketer Should Use
Content may be king but distribution and optimization are queen when it comes to B2B social media. Like it or not, tools and application aid in content distribution and optimization on the social web....
View ArticleSocial Media Will Change B2B Distribution Channels
Over the past year here at Social Media B2B we have talked at length about the marketing implications of B2B social media. However, the bigger picture is that the Internet is changing all aspects of...
View Article6 Earned Media Benefits Of B2B Social Media
Do you spend much time thinking about the difference between paid and earned media? The earned versus paid media debate has long bee an issue in marketing agencies and communications departments....
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6 Instant B2B Social Media Lead Generation Improvements
Social media that doesn’t drive revenue doesn’t last. As B2B marketers, focusing on generating leads and revenue is our top priority. Social media can help. It can help reduce cost of customer...
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7 Awesome Email And B2B Social Media Integrations
Great inbound marketing is integrated marketing. Social media can’t be an isolated tactic and succeed. Instead it has to be part of an overall inbound marketing strategy that includes search engine...
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7 Steps For Awesome B2B Facebook Marketing
When it comes to B2B marketing and lead generation, LinkedIn is the social network most often mentioned. LinkedIn is very important for B2B social media success, but not the only source of leads. With...
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5 Ridiculous B2B Social Media Marketing Myths
B2B social media is gaining wider adoption. We are past arguing if B2B companies can use social media like we did in the early days of this blog. With the gradual adoption of social media marketing for...
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10 Reasons Why B2B Companies Are Failing With Social Media
Too many B2B companies are flat out failing at social media marketing. It isn’t their fault. This isn’t an attack on the companies. Heck, they are at least brave enough to give it a shot. Instead this...
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